Our mission is to be the best Retail Consultant / Manufacturer’s Representative Agency serving the Northwest, California, Alaska, Hawaii, and International territories. We strive to achieve that goal by investing in quality sales staff, hiring outstanding sales administrative assistants, emphasizing the excellence of our overall support staff, and forging solid relationships with partners, brands and clients. At Koval~Williamson, we embrace doing business with integrity, foresight and efficiency…continually bringing our clients and brands the absolute best possible services.
Koval~Williamson is a full-service manufacturer's agency specializing in all sales aspects, from production to retail shelf. We stand out from the rest because we are dedicated to superior sales support, backed by knowledgeable, capable and outstanding administrative assistance.
Established in 1983, Koval~Williamson has successfully serviced and represented the Western United States for over 30 years. Our unprecedented growth and success is directly linked to vision, professionalism, anticipating opportunity, knowledge, relationships and diversity.
Our foundation is the people that make up our entire team, coupled with the relationships we have forged with our brands and clients. In addition to being a dynamic Marketing, Sales and Manufacturer's Representative Agency, Koval~Williamson specializes in Customer Service, Store Services, Forecasting, Manufacturer's Consulting and Business Administration. At Koval~Williamson, we embrace doing business with integrity, foresight and efficiency, continually bringing our clients and brands the absolute best possible services.
Without question our team is the most experienced, informed, and capable Sales and Administration Staff in the Western United States today. Dedication to product knowledge, factory/account relationships, product training and customer service are key emphasis that Koval~Williamson adds to the value equation.
Koval~Williamson anticipates opportunities, and envisions fulfilled sales, using consistent and proven sales methods, customer service, timely logistics and by maintaining effective factory-to-customer rapport.
Depth of knowledge is another highly valued asset that Koval~Williamson brings to our partners. Our team has an unsurpassed combined experience pool to exceed our partner’s expectations. When you contract with us, you gain instant access to this valuable business asset.
If products, quality, pricing, product knowledge, customer service and/or value are basically all equal…a buyer will always purchase from those with whom they have experience, someone on whom they can rely. Many of our account executives have either spent their entire 30+ year careers at Koval~Williamson, or have split their career between Koval~Williamson and the customers they currently serve. When you contract with Koval~Williamson our combined wealth of knowledge is immediately available to add value to your business.
Koval~Williamson maintains a diverse customer base and product mix, devoting equal emphasis to small and large customers alike. We believe in treating all customers with superior sales coverage, respect and customer service. For example, when our company was formed, accounts such as Costco and Amazon were not yet in business. Fast forward a few years…we took them very seriously when they were in start-up mode. Now Costco and Amazon are our largest customers, and we are one of their largest manufacturers’ consultants.
Representing manufactures in consumer products, Koval~Williamson is a full service manufacturer’s representative dedicated to servicing the needs of the manufacturers and the accounts. A key aspect of excellent representation is the diversity in the categories of products that we represent. The diversity in relationships provides Koval~Williamson a significant advantage as buyers move from one category to another.
Koval~Williamson represents major manufacturers within these categories:
Covering the Market – Our relationships are broad based and solid with accounts throughout the marketplace, because we professionally service our factories and customers. We accomplish this by successfully expanding into other markets outside of the Pacific Northwest. Our qualified and experienced personnel know the market and our customers and are continually working to find new avenues of business. We have dedicated and professional people that team with the factory and retailer to make the consumer experience the best available. With over 30 years in the business Koval~Williamson knows how to market your products, we don’t sit back and wonder what happened, we make things happen!
We looked at marketing agencies in other areas that would fit our style and philosophy. Thereafter, we would either incorporate them into Koval~Williamson, or establish an affiliation to service the market. As a result, we have full service offices on the entire western seaboard.
Get to know our amazing team!
Roy Koval is a Northwest native and attended school in Seattle. After serving in the US Army, he joined the business world and held positions at retail, distribution and sales. After graduating from STI College in 1968, Roy joined a NW Manufacturer’s Representative and managed the Washington and Alaska markets. In 1982, Roy resigned from that agency and co-founded Koval Marketing Inc.
In the early 90’s, Koval Marketing expanded to become Koval-Williamson and Chuck Williamson became President of Koval~Williamson. Today, Koval~Williamson covers the Western States marketplace and employs over 50 full time employees. Roy may be contacted via e-mail at email@example.com.
Chuck Williamson started his career working retail in Seattle with an emphasis on chasing shoplifters. Chuck joined Roy Koval in 1982 leading to the formation of Koval Marketing. From 1984 until 1999 Chuck managed our Oregon office, working primarily with Fred Meyer, Bi Mart, and Payless. In addition, he worked nationally with K-Mart and Rite Aid. It was in 1999 that Chuck and his wife Brandi moved to Seattle to help Roy oversee the day to day business of Koval~Williamson.
Chuck has over thirty years of sales and marketing experience that he shares with all that he is associated with. This experience and knowledge helps his associates, manufacturers and retailers formulate programs and products to maximize sales and profitability. Much of his time is dedicated to working with brands to develop products and packaging for Costco from start to finish.
Chuck and his wife Brandi have two children: Chris who joined Koval-Williamson in 2009 and Ryan, who is in the U.S. Army stationed in North Carolina. They have a beautiful daughter–in-Law (Laura) and granddaughter (Chloe) who are in N.C. with Ryan. Aside from the obscene fervor that he displays for his beloved University of Oregon Ducks and Seattle Seahawks, Chuck has been in search of the perfect golf swing for a number of years. Alas, this journey continues to be a work in progress. Chuck may be contacted via e-mail at firstname.lastname@example.org.
Dawn Kleser is the Koval~Williamson Executive Vice President and a Sales Representative. In addition to sales responsibilities, Dawn is the General Manger for the Oregon office. Dawn joined the company in 1993 following a successful career as a buyer for a multi-state regional retailer. Throughout her career, Dawn has acquired expertise in sales, operating strategies, management, and personnel. She has product experience across a wide range of categories including Housewares, Home Décor, Outdoor seasonal, Consumer Electronics, Sporting Goods, and Specialty Foods. Dawn may be contacted via e-mail at email@example.com.
Brandi Williamson is the Chief Financial Officer and a Costco Sales Representative for Koval~Williamson since 1999. Brandi graduated with a Bachelor of Science degree majoring in Psychology from Portland State University. She has also worked for and with the non-profit sector for many years. Her experience in administration and sales helps her fulfill the needs of accounts and manufacturers alike. Brandi may be reached at firstname.lastname@example.org.
Don Scorgie joined Koval~Williamson as a Sales Representative in 1986, specializing in food and candy sales. His current market coverage includes all Costco Wholesale regions, Bartell Drug, BiMart and Sam’s Club with a primary focus on pet, food and candy lines. Don may be contacted via e-mail at email@example.com.
Jeff Iverson joined Koval~Williamson as service rep in 1998 and soon was appointed Service Manager for Koval~Williamson’s service group at Home Depot for the Western Region Division. From this position he became a sales rep and is currently working with Electrical Distributing Inc selling the Weber Stephen Products LLC line, helping build this account into one of Weber Stephen premier distributors in the U.S. He also sells to BiMart stores located in Eugene, Oregon that boasts over 75 stores throughout the Northwest. He continues to grow the sales with his accounts and has a great working relationship with all of his buyers. He was voted Sales Rep of the Year at BiMart in 2008 which is an accomplishment that he is very proud of. Contact Jeff at firstname.lastname@example.org.
Joe Hewett has thirty-five years of experience in selling and retail. After twenty years at Fred Meyer he acquired a tremendous knowledge of retail from management to store planning, merchandising and buying. He began with Koval~Williamson in 1994 selling all categories of goods to Home Depot, GI Joes, Bi-Mart, Fred Meyer, Mervyns, Fry’s Electronics, OSH, Costco, Solutions catalog and Gold Violin catalog. Joe can and will sell anything because he truly loves it! He may be reached at: email@example.com.
Mark Bacik has been in sales in the hardware industry since 1986. He is currently the Corp Sr VP and General Manager of the Hardware and Seasonal categories for Koval~Williamson after joining the company in 2005. He has been in the independent representative business for many years and his background with several manufacturers includes ten years with Black & Decker, as well as several with Cooper Tools and Weslock. He has a wide knowledge of the key customer base with all west coast customers, and has built a solid, trustworthy reputation with the likes of Jensen Distribution, Costco, Grizzly Industrial, and with customers in Alaska. Mark may be reached at firstname.lastname@example.org.
Mark Brown primarily calls on Fred Meyer and Kroger in the retail business and is building out our new Premium Incentive business. Prior to joining the Koval~Williamson team in 2006 he was Sales Manager for one of the largest annual, perennial and poinsettia growers in Oregon; selling to a variety of large garden centers and nurseries. His background is in management /buying and he gained valuable knowledge on how to treat customers and employees with respect and honesty. His entire professional career has been spent working all aspects of retail and our Premium Incentive brands. His twenty-four years of experience have allowed him to build solid relationships with buyers and merchandise managers as well as Marketing Managers for some top brands on the west coast.
You may contact Mark via email at email@example.com.
Scott Dustin has been with Koval~Williamson since 1992. He is currently the General Manager for the Amazon.com Business Development Team at KWA. He has been calling on Amazon.com since 1999 and is considered to be a top tier sales rep at this account. Over the course of his career he has called on many major retailers including Drug Emporium, Eagle Hardware, Home Depot, Lowes, Costco and now Amazon.com. When he is not working, Scott enjoys spending time with his family, wife Shannon and his 2 year old son, Duke. He also donates his time and coaches an 8th AAU basketball team. Scott may be contacted via email at firstname.lastname@example.org.
Tom Hughes has been a key account sales representative for Koval~Williamson since 1987. Tom currently calls on Fred Meyer, Kroger, and Bi-Mart. He also heads up management of the pet supply category for Koval~Williamson. Tom’s other areas of sales focus are home electronics, HBC, Stationery and Office Supplies. Tom may be reached at email@example.com.
Angela Simons is our VP of awesomeness. She comes to us with a lively personality that’s ready to sell! Angela was in buying for 17 years and decided to change her career path and go into the sales side. Her experience lies within the .com and warehouse club arenas in which she brings a wealth of knowledge and expertise. Her positive can-do team attitude is a great asset to the KW team and we’re just not sure what we would do without her. She loves to shop, laugh and hang out with her family. You may contact Angela via email at firstname.lastname@example.org.
Bianca Bryant has been a valued member of the Koval~Williamson sales team since 2005 working with e-commerce and grocery accounts in all categories of trade. She has over thirteen years experience in the telecommunications field performing product design, development, and application. Additionally, her background includes vast knowledge in business development, management, administration, sales and marketing. You may contact Bianca via email at email@example.com.
Brad Kleser is a sales account executive. He came to Koval~Williamson in 2007 after spending over eighteen years in the grocery business working for one of the largest grocers in the country; where he developed outstanding organizational, management and people skills. Brad’s retail background has allowed him to become a valuable resource, as he understands the demands and changing environment in the retail sector. He successfully sells to and maintains Grocery, Hardware, Electronics and E-Commerce accounts in Northern California. Brad can be contacted via e-mail at firstname.lastname@example.org.
Over the years I have worn many hats. I have spent 8 years in the construction industry including both commercial and residential. I have covered building, painting, electrical and fire-proofing. My experience in sales goes from retail sales varying from selling S.C.U.B.A. diving equipment (5 years) to working at Ernst Home Improvement Centers (2 years). I was a wagon jobber in the automotive sector (3 years) and sold machine cutting tools to machine shops (for 2 years). I spent over 10 years in the service rep industry starting as a service person with Team Marketing, then moved up to management covering the Western U.S. (everything west of El Paso, TX, including AK and HI) for a company called Q.M.G. and then M.M.I. My interests outside work include golfing, fishing, hunting, woodworking and a host of other outdoor activities. Brady may be contacted via e-mail at email@example.com.
Bobbye Day has worked in the Manufacturers Rep Industry for thirty-three years. Her background is diverse and includes administrative and sales support, advertising, accounting, and sales. In 1999, she entered into the role of sales pioneering new vendors and establishing business with retailers on the West Coast including Alaska and Hawaii. Bobbye is now calling on Major West Coast Retailers, Distributors and divisions of Costco Wholesale and has been a valued member of the Koval~Williamson team since 1983. You may reach Bobbye via email firstname.lastname@example.org.
Chris began his adventures with the Koval~Williamson team in 2001 providing service to retailers & co-ops such as Home Depot, Lowes, McLendon Hardware as well as managing sales growth at hardware distributors, e-commerce accounts & many independent/specialty houseware & hardware accounts across Washington. He left in 2004 to continue his education & pursue other opportunities in the nightlife, health & fitness industries. In 2009 he returned to Koval~Willamson & is now primarily working with our Amazon.com Business Development Team. When he’s not navigating the information super highway of Amazon, Chris pushes his physical abilities to the limit in weight-training, boxing, muay thai, running, HIIT, cross-fit & many other intense sports. One day he plans to become an avid golfer….but only after he tires himself out. You may contact Chris via email at email@example.com.
Clode Kong has worked in the Hawaii market place for 35 plus years in the Food, Tobacco, Housewares, and Hardware Industries as a manufactures representative.
Early on at Philip Morris USA, he was the Key Accounts Manager for supermarkets, convenience, and chain drug stores. In 1995 he became an independent manufacture’s rep. and opened his company (Pacific International Sales & Marketing) selling windows and doors for Window Master in Hawaii along with other large hardware companies like Moen, ClosetMaid, Prime-Line, etc. He understands the uniqueness of shipping to Hawaii and how it might affect his buyers which separates him from his mainland counterparts. Throughout his career, he has developed strong business relationships in both the food and hardware industry. You may contact Clode via email at firstname.lastname@example.org.
Craig Verne is the General Manager of the Hardware and Home Improvement division in Southern California for Koval~Williamson. Craig is with one of the premier Independent Representatives Groups in the country, focusing on the Western states. He has over twenty-eight years of experience within the Home Improvement, Lumber, and Building Materials channels, and of late the Ecommerce business. Craig has been involved with major products and categories placements for the Home Depot’s western division, specifically within the Plumbing (Dimplex) and Paint Sundries Departments. (Kimberly Clark). Craig may be reached at email@example.com.
Dave Sparling started his career with a major food broker in retail sales and moved up to account management and then into a sales manager position accumulating twenty five years of sales and sales management experience. In 1996, he joined Koval Williamson as a key account manager calling on the major customers in the Washington market including wholesale distributors, grocery chains, drug chains,hardware and e-commerce accounts. His current and primary focus is on the rapidly growing Amazon.com managing several top tier lines and producing exceptional growth year over year. Dave also manages a sales team calling on a Club account based in Bellevue to place and develop sales for our manufacturers.
Contact Dave: Phone: 425-212-2634 Email: firstname.lastname@example.org.
Doug Wintz joined the greater Koval~Williamson team in 2005 after 20 years of experience with California’s largest drug store chain. With this experience came his skills in buying, merchandising and store planning that allow him to fully understand and appreciate the expectations and requirements of buyers and suppliers alike. With experience in hardware, seasonal and e-commerce, Doug has built strong relationships with key Northern California retailers and West Coast Distributors. He may be contacted via email at: email@example.com.
Ed Carlisle is a veteran Housewares Sales Representative for Koval~Williamson since 1997, calling on major accounts in California. His housewares career started when he worked for Bissell Inc; from there he migrated into the Rep Agency business which led him to representing Nordicware, among other lines. His success with the line led him to being the Vice President Sales of Nordicware, there he re-organized their sales, pricing, and advertising systems to what they are today. Two years later he returned to the Bay Area and re-started his Rep Agency, but Ed could see the days of small Rep. Agencies going away which led him to associating his lines with then Koval Marketing Associates and starting the Northern California operation. As he says, “I work with the best group of sales people in the Rep Agency business.” Contact Ed at firstname.lastname@example.org.
Geoff Livemore is one of the newer members to the Koval Williamson sales team. He comes to us from Diverse Sales and Marketing, where he was responsible for handling various Lawn & Garden programs, specifically targeting decorative concrete sales to an extensive network of IGC base stores. Geoff has also been working with local distributors and regional chains on the Gilmour product line, where he has gained some really valuable insight into the hose/hose end category. Geoff has worked as a junior sales associate for the last 12 years, and has participated in several water gardening seminars, as well as PK sessions with his local regional and distributor based customers. Geoff is a high energy, ambitious associate, and is open to developing new business opportunities with Koval Williamson and their extensive network of regional customers. Geoff can be reached on his cell phone (503)708-6057 and work phone (425)212-2708, or via email at email@example.com.
Jan L’Esperance has been a sales rep in the Southern California area for almost 40 years. Her customers include grocery, specialty gourmet, hardware and gift retailers and distributors of housewares/home, health & beauty, tabletop, seasonal lawn and garden, hardware, and consumable products. Jan sells solutions, not just product lines, and works with her buyers to increase their business, meet the consumers’ needs, and develop lasting business partnerships. She has received several sales awards in recognition of her success. Jan and her husband Paul joined the Koval Williamson family in 1997. You may reach Jan at firstname.lastname@example.org.
John Bell has been with Koval Williamson since January of 2013. Most of his career he was dedicated to Costco Wholesale. He began in the warehouse working in all areas for 6 years and advanced to the Buyers Office for the next 7 years. He developed his expertise in building items for Costco from the ground up, including packaging and display ready pallets. A great deal of time was devoted to working with manufactures and touring their facilities.
The past 5 years of John’s career has been developing his broker’s knowledge. He was exclusive to Costco Corporate and all the regions of Costco; selling brand names and developing new items under the Kirkland Signature label.
John now uses his expertise and knowledge in building and developing items for: Pet, Sundries, Dry Groceries, Freezer, and Deli for the national club/warehouse chains: Costco, PriceSmart, Winco, Cost U Less, and many more.
John is a devoted family man. He spends most of his time with his wife Casey, and three small children. In his spare time, John enjoys screaming down the road on his chopper.
You may contact John via email: email@example.com.
Jeff Thomas has been with Koval~Williamson since 1998. Jeff started with the company as a service representative and merchandiser for box store accounts. He calls on independent and co-op accounts focusing on Weber. Jeff’s accounts now have grown to include Independent Hardware & Automotive, Specialty – Home & Hearth, while maintaining National Buying Co-op Group Accounts. You may reach Jeff at firstname.lastname@example.org.
Jim Granucci has worked in the Garden and Lawn business since the early 70′s starting out in retail with PayLess California, then in Hawaii. In the late 70′s, he opened his own garden center in Grants Pass, Oregon. In the mid 80′s, Jim went to work for Mid-Coast Distributors, which eventually became Central Garden and is now known as Excel. He was key accounts and sales manager for much of the 90′s and in 2000 joined the Diverse Sales team as a sales rep. for Oregon. Jim may be contacted via e-mail at email@example.com.
Kent Lindor has a broad background in sales and marketing over the last 30 years. A native of the Seattle area, he has worked with world class companies such as Paccar, Microsoft, Nordstrom and Costco Wholesale. Products represented include; software, apparel, organic foods, automotive, hardware, lawn/garden, toys, house wares and sporting goods.
Although involved as a principal in a number of start-up ventures, Kent’s primary focus has been on Costco Wholesale. His relationship with Costco goes all the way back to the first club opening in 1983. Kent worked for Koval Marketing for a number of years in the 90’s and rejoined the company in 2010. You may contact Kent via email at firstname.lastname@example.org.
Lisa Barry is a sales rep with twenty years of hands-on experience working with accounts and factories. She got her start in administration and transitioned to Sales in October 2003 with Koval~Williamson. Lisa currently calls on Fred Meyer, Kroger, Bi-Mart and Grocery accounts. Lisa has strong relationships with her buyers and is noted for her great follow up. You may contact Lisa via email at email@example.com.
Paul L’Esperance has been a sales rep for almost 40 years, first as regional sales director with three well-known housewares companies, where he and his regions received several sales awards. He then became a manufacturer’s representative, where he has continued to be recognized for excellence in sales. Paul’s customers include internet, club, grocery, hardware, tabletop and gourmet specialty retailers and distributors of housewares/home, health & beauty, seasonal lawn and garden, and hardware products. In 1997, Paul joined with Koval Williamson, where he is currently VP of Housewares, Southern California. You may reach Paul at firstname.lastname@example.org.
Ray Koval has been with Koval~Williamson since 2001 working as a territory manager. He has called on local and national accounts in Idaho and has been working the regions of Costco for categories ranging from pet, sundries, deli, freezer and dry grocery. He has working knowledge of the national and regional chains Amazon, Winco Foods and Albertsons and is focused on private label opportunities. He is also working for Weber Stephens in their special market division calling on premium accounts for major brands. Ray may be contacted via e-mail at email@example.com.
Ryan Verne joined the Koval~Williamson team in 2006 and worked his way through Southern California performing sales, service and administration responsibilities for key Hardware, Lawn and Garden accounts. Now he has taken his exceptional skills and moved into the Northwest, joining our Oregon-based team. His goals are to continually gain well-managed product placement and enjoy success through long lasting relationships benefiting both the account and the vendor partners. His background is steeped in tradition in the industry as he followed his father’s and grandfather’s footsteps into hardware sales. Ryan originally started out in distribution and retail outlets and easily added e-commerce and home centers to his expertise. You may contact Ryan at firstname.lastname@example.org.
Suzette Thomas is currently an Executive Assistant / Sales and has been with Koval~Williamson since 1994. During her tenure, Suzette has put customer satisfaction first by ensuring all products represented are marketed professionally for the factory and customer through her administrative work. Prior to joining the company, Suzette worked for both a large retail automotive chain managing their advertising co-op department and a distributor managing an independent marketing co-op group, thus giving her the knowledge and understanding of what bridges factories and accounts together. Suzette’s passion is to continue to build relationships which partner our factories, accounts and our sales and support staff. Suzette may be contacted via e-mail at email@example.com.
Stephanie Scott began working with the Koval~Williamson team in 2003. Her background includes ten years of experience working with clients, twenty-six years of retail buying skill having worked for a major Department store in the L.A. area and including five years with a national housewares distributor. The majority of her knowledge comes from housewares, small appliances, lawn and garden, as well as leading strongly into sporting goods and hardware. Her client base includes internet, grocery stores, specialty gourmet stores, catalog, sporting goods, lawn and garden distributors, and retail outlets. She is very professional and has been able to build successful relationships with her clients and vendors. Stephanie may be reached via e-mail at firstname.lastname@example.org. and via phone at 909-599-2303 (office) or 626-272-6484 (cell).
Sheila Luck joined the Koval~Williamson team in 1995. Her responsibilities include Administration, Sales Support, Weber Customer Service, and Weber Hardware Co-op sales. Sheila’s collective years of experience have developed her into the Weber specialist in Oregon. You may contact Sheila at email@example.com.
Tim Erwin joined the Koval~Williamson sales team in 1999. In this role, Tim looks after all aspects of his accounts, including sales, merchandising, and product knowledge. A big believer in customer service, Tim values and supports all of his accounts. Tim has more than ten years of sales and marketing experience and began his career in the grocery industry, which included management, buying, merchandising and customer service. By closely listening to his customers needs, Tim helps them achieve their goals. To contact Tim, please email
A Washington native, Tom Loback joined Koval-Williamson as a Sales Account Executive after a successful career as a General Manager for companies such as Home Depot, Macy’s, The Bon Marché, Frederick & Nelson, and Brooks Brothers. He also served as Director of Customer Services for a Washington Public Utility.
Here at Koval-Williamson, Tom works with e-commerce, Brick & Mortar, as well as Distributors alike. Throughout his 25 year career, Tom has acquired expertise in Management, Sales, Business Development, Marketing, Promotions and Merchandising Strategies. Tom is based in the Mukilteo office, and you may reach him at firstname.lastname@example.org.
Traci Bratcher joined Koval~Williamson in 2008 as an Administrative Assistant.Traci’s success at providing excellent customer service in an office support role, led to her elevation to a sales position in 2013. Traci also handles inside sales support for Lawn and Garden lines. Traci may be reached at email@example.com.
Zach Bacik joined KWA as an administrative assistant in 2006, and has since become an expert in the world of e-commerce. Zach is an Amazon.com guru with thorough knowledge of the opportunities and limitations that arise with online sales. He is highly adept in new item creation, image work, content generation and photography, as well as the day-to-day matters of processing orders and resolving customer issues. Zach provides a key role in supporting our sales reps through catalog management and maintaining strong connections with manufacturers to ensure their needs are met and their disputes are resolved. Zach may be contacted via e-mail at firstname.lastname@example.org.